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The Story
Liverpool Learning Partnership was established in 2012 to bring the “Liverpool family of schools” together to work collaboratively and further the progress made by learners. They are a registered charity that aims to ensure that education is successfully coordinated to support all learners in the city.
LLP works with 165 schools, including maintained nursery schools, primary schools (including infant and junior settings), secondary schools and special schools. Their key priorities are set by the needs of the schools, and they provide support through a range of activities, including events, projects, training, resource creation and by facilitating collaborative networking opportunities.
Collaboration is at the heart of LLP, and they seek to bring an education perspective to major city initiatives. These include the Liverpool Education Improvement Plan, The Families Programme, Active Promise, Mental Health Support Teams, and the Liverpool Cultural Education Partnership.
LLP ran a competition where pupils from across the city had the opportunity to design a logo that expressed the values and work of Liverpool Learning Partnership. The winning design was created by Farida, a Year 8 student at Belvedere Academy. She worked with us to turn her original design into a logo that could be the driving force before the organisation’s new rebrand.
The Project
We had partnered with Liverpool Learning Partnership previously before being asked to develop their new brand identity and website. We began the project by assisting in a competition that asked pupils across Liverpool to design a new logo for the organisation. We then worked with the winner to develop their concept into a finalised vector that could be used as a basis for the new look.
It was important for Liverpool Learning Partnership’s website to be easy to use and aimed at pupils, teachers, parents, and other professionals. It should also have facilities to post regular blogs and upcoming events, a built-in library for downloading resources, and accessibility.
We worked closely with the organisation and its stakeholders, conducting regular focus groups and iterating on feedback from their service users until launch. The total project took 6 months from initial consultation to launch and is proudly hosted on our superfast hosting platform.
